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Endless Pools, the leading manufacturer of swim-in-place technology, has committed to Masters Swimming Canada (MSC) with a new agreement to advance the shared goals of the two organizations.

“We applaud MSC for their dedicated promotion of swimming, keeping the sport alive for future generations,” says James Murdock, Endless Pools founder and the inventor of the company’s signature swimming machine. “Endless Pools has supported U.S. Masters Swimming for more than a decade. We’re very excited to move north of the border to advance our shared mission of promoting aquatics for health, fitness, and competition.”

Endless Pools’ industry-leading product line uniquely suits this shared mission. “We’re excited to partner with an innovative company that has a passion for swimming,” says Doug Hannum, Executive Director for MSC. “Endless Pools can be used by our diverse membership, including coaches, new swimmers, fitness swimmers, and competitive athletes. We welcome Endless Pools to the Masters Swimming Canada family.”

With more than 20,000 installations in more than 100 countries, Endless Pools helps people of all ages and abilities to conveniently swim, exercise, rehabilitate, and have fun. Open water swimmers rely on Endless Pools swimming machines for temperature-controlled endurance training; pool swimmers praise the unparalleled coaching and stroke-training opportunities; and everyone appreciates the at-home convenience.

For 2017, MSC members enjoy an exclusive discount on Endless Pools swimming machines.

For more information about Masters Swimming Canada, visit

For more information about Endless Pools, visit

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